windows 11 market share growth

Windows 11 Surpasses 45% Market Share in a Stunning Desktop Shift

Windows 11 has captured 52% of the desktop operating system market as of July 2025, up from 36.65% in January. This dramatic surge comes as Microsoft’s aggressive migration strategy and the looming end of Windows 10 support drive widespread adoption. Although enterprise environments show some resistance because of compatibility concerns, the consumer market’s swift change suggests Windows 11 will soon become the universal standard. The full story behind this seismic shift reveals fascinating regional variations.

windows 11 market share surge

Three years after its release, Windows 11 has finally claimed the crown as the dominant desktop operating system, surging from 36.65% market share in January 2025 to a commanding 52% by July 2025. This remarkable growth trajectory, fuelled largely by the looming end of Windows 10 support in October 2025, marks a vital shift in the Windows ecosystem that even Microsoft’s most optimistic forecasts didn’t predict.

The change hasn’t been without its speed bumps. Although Windows 11 now holds approximately 38% of all Windows users and 23% of all PC users globally, Windows 10 maintains a stubborn grip on enterprise environments, where compatibility concerns and established workflows continue to slow migration efforts. Microsoft is offering the Extended Security Updates program to organizations at $61 per device annually to ease the transition. Recent data shows market share dropped from 43.72% to 43.22% in June. It’s like watching a technological changing of the guard, but one where the old guard isn’t quite ready to relinquish its post.

Microsoft’s aggressive push through in-OS prompts and upgrade incentives has played an essential role in this market share explosion. The company’s carrot-and-stick approach – offering Extended Security Updates while simultaneously reminding users of Windows 10’s impending sunset – has proved particularly effective in consumer markets. The strategy mirrors the Windows 7 to 10 change, but with remarkably faster adoption rates.

Australia leads the charge in Windows 11 adoption, consistently outpacing global averages. This regional disparity highlights the impact of local IT infrastructure and hardware refresh cycles on operating system changes. In the meantime, some sectors still cling to legacy systems – Windows 7 maintains a surprising 3.5% market share, primarily in industrial and government settings where “if it ain’t broke, don’t fix it” remains the unofficial motto.

Corporate IT departments approach the Windows 11 migration with characteristic caution. The hardware requirements and potential disruption to mission-critical applications have led many enterprises to adopt a wait-and-see stance, in spite of Microsoft’s reassurances. Yet, the increasing commercial shipments of Windows-based devices suggest an inevitable shift toward Windows 11 dominance in the business sector.

As Windows 11’s market share continues its upward trajectory, the operating system environment is experiencing its most significant transformation since the Windows XP era. With Windows 10 dropping to 44-46% by August 2025, the writing is on the wall – or rather, on the desktop. The question isn’t if Windows 11 will become the universal standard, but when.

And for the millions of users still running Windows 10, the clock is ticking faster than a processor’s refresh rate.

Final Thoughts

Windows 11 has achieved an impressive 45% market share, indicating a significant shift in desktop computing habits. Despite early concerns regarding system requirements and interface changes, users have embraced Microsoft’s latest operating system for its modern design and enhanced performance. As support for Windows 10 is set to conclude in 2025, this rapid adoption reinforces Windows 11‘s status as the new standard for PC users globally.

At Home Computer Technician, we understand the challenges of transitioning to Windows 11 and can provide assistance in ensuring a smooth upgrade process for your system. Don’t hesitate to reach out! Click on our contact us page to get in touch and let us help you make the most of your Windows 11 experience.